A marketing agency with a bad habit of ignoring the safe option. Research, strategy, design, film and media — under one very loud roof.
IRIS was built in Iraq, for Iraq — a market that copies fast and forgets faster. So we do the opposite: research first, opinion second, and work that people actually repeat out loud.
Research, positioning and the uncomfortable questions nobody asked you yet.
Logos, systems, packaging — visuals with a spine, not a mood board.
In-house production. Scripts, shoots, edits, delivered on schedule.
Arabic and English written for Iraqi ears — never translated at them.
ATL, BTL, paid social and creators matched with actual intent.
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